There is a reason car ads suddenly get louder around the Fourth of July. Summer is usually one of those weird in-between stretches for car sales. Spring tax-refund buyers have already made
A lot of people shop for used cars like they are shopping for avocados. They want the freshest-looking one, the lowest number, the cleanest surface, and they assume that if they can just find t
A lot of used-car shopping happens in a weird little fog. You are scrolling listings, comparing photos, trying to decide whether two cars that look basically identical are actually identical, a
Every year, car buyers get asked to imagine themselves as bold, expressive people. People who care about design. People who say things like, “No, I don’t want the boring one.”
Anyone who has ever hit that wall on a long drive knows the feeling. The music stops helping. Coffee stops helping. Rolling the window down stops helping. At some point, the smartest move is no
A bad movie car can do more damage than a bad line of dialogue. Most people will forgive a lot if the story is moving. They will forgive a plot hole, a ridiculous explosion, even an actor tryin
There's a number that car salespeople don't bring up, and financial advisors mention mostly to people who already bought the car. The moment you drive a new vehicle off the dealer's lot, i
Every hurricane season, every major flood event, something predictable happens in the used car market. Thousands of damaged vehicles get cleaned up, retitled in different states, and quietly put back
BMW tried it first at scale, and the internet went nuclear. In 2022, BMW began offering heated seats as a subscription service in some markets: a feature physically installed in the car, hardware
Walk onto a new car lot right now and something feels different. The inventory is back. Like, really back. Rows of vehicles, lots of the same trim in four different colors, salespeople who seem ge