Fourteen percent. That’s how far Ford’s May sales slid compared with last year. On paper it looks like a red warning light, 190,000 vehicles that never drove off the lot. Social feeds
If you've been waiting for the right moment to buy a new car, you might want to stop waiting. Fresh data from Kelley Blue Book, released this week, shows that new-vehicle prices moderated in Ma
A neighbor of mine just bought a new truck. Decent guy, nothing fancy, mid-trim F-150 with the basic four-wheel-drive package. We were standing in his driveway looking at it last weekend, and he menti
A year ago, car executives sounded like tech CEOs in black turtlenecks. Every presentation was the same. Electric-only future. Bold transformation. Internal combustion? Ancient history. If yo
A lot of people are about to walk into dealerships this summer and have a very uncomfortable conversation. Because the cheap-ish new car they were looking at in March? Yeah. It may suddenly cos
So April did something odd. Mazda’s lineup, almost across the board, took a step back. SUVs down. Crossovers down. Even the Mazda3, which used to quietly carry a lot of weight for them, is
If you've been thinking about buying a car, the last few months probably felt like the worst possible time. Tariff headlines everywhere. Price hikes of $3,000 to nearly $9,000 on imported vehicles
Lease vs buy a car in 2026? If you have been shopping for a new vehicle lately, you already know the math is rough. The average new car in America costs about $48,000 right now. Interest rates on auto
The DRAM chip shortage is hitting cars in 2026 in a way most buyers never saw coming. You have probably heard about AI changing everything. What you probably have not heard is that it is quietly makin
Anyone who has been casually putting off a car purchase may want to stop doing that. For months, tariff talk sounded like one of those economic stories that mattered in theory but had not fully lan