Oh My! Isuzu Designed The Most Awesome Classic Truck Ever!
by AutoExpert | 31 March, 2025
Isuzu just went all-in on retro cool with the Dragon Max—a restomod concept that blends classic styling with modern muscle. Based on the iconic 1988 Isuzu TFR, this one-off creation pairs vintage vibes with a punchy turbodiesel engine and a fully revamped interior, giving the old-school pickup a fresh lease on life.
Back in the day, the TFR was a bit of a globetrotter. In Thailand, it was known as the "Dragon," but it went by many names worldwide—Faster, Rodeo, Pickup, Invader, Honda Ippon, and even wore Opel, Vauxhall, Holden, and Chevrolet badges. Launched in 1988, it stuck around until 2002 before passing the torch to the first-gen D-Max.

The Isuzu Dragon Max keeps the original TFR bodyshell mostly intact but gets some slick updates. Smoked LED headlights and taillights, a subtly lit grille, and a matte paint job give it a modern edge. A rear spoiler adds a sporty vibe, while black 17-inch wheels and a revised suspension bring it closer to the ground, leaning into lowrider territory.
The Space Cab setup offers a bit of room behind the seats and a decently sized bed for all your retro truck needs. Inside, Isuzu ditches old plastics for Alcantara, carbon trim, and leather inserts—keeping things fresh but still nodding to the past.

Under the hood, the Dragon Max packs Isuzu’s 2.2-liter MaxForce turbodiesel—the same engine found in the latest D-Max and MU-X models. Tuned for 217 hp and 406 lb-ft of torque, it cranks out 57 PS and 150 Nm more than stock, and more than double what the original TFR could muster.
Power is sent to the rear wheels through a modern eight-speed automatic transmission—perfect for a truck that’s part throwback, part tech showcase.

The Isuzu Dragon Max made its big debut at the Bangkok International Motor Show (BIMS), where it turned plenty of heads. Isuzu even dropped a nostalgia-heavy video to go with it, nailing that retro-modern vibe. It’s just a concept for now, but it’s a reminder that old-school charm can still pack a punch in today’s tech-filled auto world.
