New 2024 Ford Bronco Big Bend Rolls Out with 2.3-Liter EcoBoost Engine

The iconic Ford Bronco takes a bold step forward with the 2024 Big Bend edition, trading its traditional look for an array of upgraded features and a modest price increase. While the previous base Bronco model started at $38,000, the new entry-level Big Bend begins at $41,100 (including destination fee).

The Big Bend makes a strong statement with 17-inch wheels shod in 32-inch all-terrain tires, adding LED fog lights and a leather-wrapped steering wheel to its allure. Inside, occupants can look forward to updated infotainment options, with the standard 8-inch touchscreen upgraded to a 12-inch version across the entire range.

According to Drive, Ford's decision to redefine the base model was driven by the need to align the new SUV with customer preferences, and it also promises to accelerate production times.

The feature-packed Badlands trim now comes with a standard Heavy Duty Modular Front Bumper, and the adrenaline-pumping Bronco Raptor introduces two vibrant new shades: Shelter Green Metallic and Velocity Blue. These shades are complemented by the Code Orange package, infusing the SUV with orange motorsport-inspired highlights.

Under the hood, the 2024 Bronco sports a 2.3-liter EcoBoost engine mated to a 10-speed automatic transmission. The advanced 4x4 setup features an impressive 67.8:1 crawl ratio, promising both power and agility.

The 2024 lineup will also see the return of the Everglades equipment, including the winch kit and an air intake snorkel. These features underline Ford's commitment to delivering a rugged and versatile SUV capable of conquering a range of terrains.

Ford's new 2024 Bronco Big Bend represents a thoughtful evolution of a classic design, equipped with modern amenities, robust performance, and a striking appearance that speaks to both enthusiasts and newcomers alike.