Jeep’s New Wrangler Switchback Looks Like A Bronco RTR Rival, But Costs More

by AutoExpert   |  16 October, 2026

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Jeep has saved a bright one for the finale of its Twelve 4 Twelve special-edition program. Meet the 2027 Wrangler Switchback, a Rubicon X dressed in mismatched gray and black bodywork with enough lime-green detailing to make sure nobody mistakes it for the standard model.

The downside is the price. The Ford Bronco RTR starts at much less, making it look like a bargain by comparison.

Jeep Wrangler Switchback

Like the other Twelve 4 Twelve editions, the Switchback is an appearance and equipment package rather than a standalone model. It’s available for both two-door and four-door Wrangler Rubicon X versions, priced at $66,695 and $69,996, respectively, including the $1,995 destination charge. The Switchback package adds another $2,870.

Jeep Wrangler Switchback

Its signature Gecko-green accents appear around the front grille, on the beadlock wheel rings, across the hood graphic, and on the swing gate. Black and Sting-Gray components create a deliberately mismatched look, while ’41 door decals, black badges, and tow hooks add more custom touches. Buyers also get a three-piece hardtop finished in either Gloss Black or Sting-Gray. 

Jeep Wrangler Switchback

The two-tone theme continues inside, where Global Black upholstery meets light-gray Seat Salt Nappa leather on the instrument panel surround, center-console lid, and armrests. Pearl and Lime contrast stitching adds a subtle link to the exterior.

Satin-chrome trim, distinctive air-vent graphics, and special plaques on the cupholder and swing gate complete the package. A few more green details inside wouldn’t have hurt, but Jeep has at least resisted the temptation to turn the cabin into a highlighter pen.

Jeep Wrangler Switchback

Underneath, the Switchback sticks with the familiar naturally aspirated 3.6-liter V6, producing 285 horsepower and 260 lb-ft of torque. More importantly, it retains the Rubicon X’s serious off-road hardware, including a factory lift kit, 35-inch all-terrain tires, and heavy-duty steel bumpers.

Orders open in November. The Switchback looks tough and comes well-equipped for off-roading, but it’s expensive. For comparison, the Ford Bronco RTR starts at just $52,785. Maybe it’ll need more than lime-green accents to make that price gap disappear.

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