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The Hidden ROI of Motorsports: Why Big Brands Bet on Racing

Remember that old saying "Win on Sunday, sell on Monday"? That was the golden rule for car companies in NASCAR's early days. But in 2025, with Formula 1 teams burning through hundreds of

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Supercharger Revival in Modern Cars: Efficiency and Innovation

There's а fresh buzz in the аir about superchargers mаking a big comeback, thаnks to electrification and advanced trаnsmissions. While turbocharging hаs become the dominant force in the automotive

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Unveiling the Thrill: The Engineering Marvel of Funny Cars

Let's face it, funny cars are awesome. They're loud, they're fast, and they look, well, funny! But have you ever stopped to wonder what's actually going on under that wild paint job (o

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GM's Cruise Begins Road Testing Self-Driving Tech Again In Arizona

The self-driving technology of General Motors's Cruise division has resumed public road testing for the first time since October. After a number of accidents and traffic incidents—including

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Hennessey Launches Special Operations Division With 1,700-HP Dodge Challenger SRT Demon 170

Hennessey Performance Engineering is making waves with the launch of its new division, Hennessey Special Operations (HSO). The division's inaugural project is the Demon 1700 Twin Turbo package for

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Formula One Embarks on a Hydrogen-Powered Adventure with Extreme H Series

Formula One, the pinnacle of auto racing, is shifting gears to explore a new horizon in motorsports sustainability. In a groundbreaking collaboration, F1 has partnered with Extreme H, an innovative of

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Navigating the Waves of F1: Understanding and Tackling the Porpoising Phenomenon

Formula 1 racing, a sport revered for its speed and cutting-edge technology, has a unique phenomenon known as "porpoising" that's been causing a stir among fans and experts alike. This t

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From Ordinary to Outstanding: Ranking Major Tire Brands in 2023

Ever heard the saying about not skimping on anything that connects you to the Earth? Well, it rings especially true when it comes to tires. These modern marvels of engineering have come a long way sin

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2025 Mercedes G-Class Will Use A New Kinetic Suspension System

Mercedes-Benz is gearing up for a 2025 makeover of its iconic G-Class, and it's bringing a game-changing feature into the mix: a cutting-edge kinetic suspension system inspired by the technology a

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Swiss Student-Built Mythe Shatters World Acceleration Record

A group of talented students from ETH Zurich and Lucerne University of Applied Sciences in Switzerland has achieved an astounding feat with their manually assembled race car, aptly named Mythe. In a j

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