Toyota engineers were seen behind the wheel of the Hyundai Santa Cruz and Ford Maverick, two pickup trucks that Toyota is using as a standard. That's why it seems that Toyota is working on a
The Advertising Standards Agency (ASA) in the United Kingdom criticized a Toyota Hilux marketing campaign for exaggerating the truck's off-road capabilities, despite the Hilux's widespread app
Toyota's electric pickup truck (EPU) is one of the centerpieces of the company's list of fascinating concepts at Japan Mobility 2023. It's what Toyota calls a "next-generation mid-siz
Despite the less-than-stellar reception of the Nissan Navara-inspired Mercedes X-Class, Lexus remains open to the idea of venturing into the upscale pickup truck sector. Takashi Watanabe, a key figure
In a move that has piqued curiosity and garnered attention, Tesla has given its Cybertruck a wrap that mimics the look of a Toyota Tundra. This marks the second instance where Tesla has playfully trol
Unveiled at the Product Vision Day event in California on August 3, the Fisker Alaska Electric Pickup is making waves with its electric range of up to 340 miles, an expandable rear bed, and sporty dri
The year 2023 reeves up the world of pickup trucks with renewed energy. We're leaving the past in a cloud of dust and powering forward into an exciting future. For those of you itching to hit the
In the growing market for off-road-oriented trucks, the Ford F-150 Raptor competition is rife. Now, Toyota looks to be considering a Tundra TRD Pro-based tough pickup. This truck is believed to be qui
Toyota's all-new Tundra Capstone is their entry into the lucrative luxury truck market. The Capstone is a new halo package designed to compete with opponents like the GMC Sierra Denali. Toyota Tun
New electric vehicles have been released yesterday by both Toyota and Lexus to provide an EV for everyone. By 2025, the business plans to introduce 15 BEVs, seven of which will bear the bZ name. That